{"product_id":"urban-platter-kerala-red-matta-rice-1-kg","title":"Urban Platter Kerala Red Matta Rice - 1 kg","description":"\u003cp\u003e\u003cstrong\u003eDescription:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"amzn-bp\"\u003e\n\u003cli\u003eMatta Rice, also known as Rosematta rice, Palakkadan Matta rice, Kerala Red rice or Red Parboiled rice.\u003c\/li\u003e\n\u003cli\u003eThe reddish brown colour comes from parboiling. Par-boiling this rice further aids in retaining the nutrition, so you can rest easy knowing that your last meal was not just full of carbohydrates but fully nutritious.\u003c\/li\u003e\n\u003cli\u003eRed Matta Rice can be a very nutritious, gluten-free, carbohydrate and healthy rice choice overall.\u003c\/li\u003e\n\u003cli\u003eUsed in a wide variety of foods, Matta rice can be had as plain rice, or be used to make idlis, appams, and snacks like murukku and kondattam.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"urbanplatter","offers":[{"title":"Default Title","offer_id":46751184486629,"sku":"UPKRMR","price":45.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/2179\/7093\/files\/12011-01-Kerala-Red-Matta-Rice-1kg.jpg?v=1746929726","url":"https:\/\/veehacart.ca\/products\/urban-platter-kerala-red-matta-rice-1-kg","provider":"Veehacart","version":"1.0","type":"link"}